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Rod McKinnis, Partner and Director of Sales

The Art and Science of Sales:

The importance of understanding the relevant rhythm of activity within individual sales organizations.


Transactional vs. Consultative Sales:

Customers today are more sophisticated. It is important that sales organizations meet not only the business need but connect emotionally with the customer to win their loyalty.


How We Are Different

Research Based Solutions works with sales organizations to develop a sales dialogue, so that selling styles are tailored to the buying behaviors of the customer.

Contact sales: Explore how SalesKey® and ServiceKey will improve your organization.

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